Mark Mapstone | Credible Ink

Formula Fiction: Essential Writing Techniques Traditional Publishers Don’t Want You to Know About

Oct 2, 2019 | before

Oooo… creative writing is an Art! No it isn’t. It’s as formulaic as hell. The only people who want you to think that creative writing is an Art is the, uh, entire publishing industry, and um, the writers they sign up, oh, and academia. Wait a minute....

Pixar’s 22 Rules of Storytelling Dissected for Novelists

Jun 13, 2019 | before, Blog

Pixar’s rules of writing are a great read for all storytellers, however, some of the rules aren’t so clear on what they mean, or are always considered from a film making perspective. Because of this, I’ve decided to give them my own spin and...

Narrative Style and Author Branding in the 3rd Person

May 8, 2019 | Blog

People (and by people I mean no-one) often ask why I’m writing in the 3rd person (my weakest pov) when I know I can write better in the 1st. The long boring answer is: narrative style can be part of the author brand which spans multiple books. 1st pov...

An Idiots Guide to Advertising with Amazon Ads for Indie Authors

Mar 15, 2019 | after, skate

So you want to try Amazon Adverts and don’t know where to start. Or you do know where to start, but are so confused you need yet another blog post explaining it to get some objective clarity. You’ve come to (another) right place. I’m going to walk...