marketing | Credible Ink

An Idiots Guide to Advertising with Amazon Ads for Indie Authors

Mar 15, 2019 | after, skate

So you want to try Amazon Adverts and don’t know where to start. Or you do know where to start, but are so confused you need yet another blog post explaining it to get some objective clarity. You’ve come to (another) right place. I’m going to walk...

Using Scrivener to create your Author pen name

Sep 2, 2017 | after

Not sure if anyone has done this before, but I’ve discovered the Scrivener name generator is brilliant for coming up with Author pen names. Select either gender, Forename initials only, and choose 2 initials from the dropdown. Punch the Generate Names button and...

Talking about publishing strategy

Apr 11, 2015 | Blog

I’m taking a break from my writing right now, and I want to talk about (read that as ‘speak to someone/anyone’) about what I’m doing, how I’m doing it, and why. I’m writing for an audience, because I want to find readers first. This...

Video: How to muscle a big brand in on your fiction

Feb 27, 2015 | Blog, Escapeboard, skate

Whilst being an inspiring video about the local skateboarding scene, this also introduces the notion of brand promotion. In a word: Levi’s. It’s also worth noting that Nike have also cracked the scene and the only way they did it was by trying time and...